Bulgari Divas Dream Bracelet Rose Gold Mother Of Pearl BR856995

BVLGARI’s signature style emerged in the dolce vita era in the 1950s

Bulgari is a luxury fashion house that is well-known for its jewellery, fragrances and leather goods. Its products are characterized by richness, architectural rigor and bold combinations. The Italian brand has a long history of exquisite jewelry and accessories. They have also developed a signature style that is both audacious and exuberant.

Bulgari’s style is defined by its particular gemstone choice. This can be a diamond, an emerald or a pearl. The jeweler is known for its use of thick gold and large, bright stones. Many celebrities and aristocrats have been adorned by the jeweler. Elizabeth Taylor has been photographed wearing the jewellery and Richard Burton has been quoted as saying that the brand is “the only word Elizabeth knows in Italian”.

Sotirio Boulgaris, the founder of the brand, was Greek and moved to Rome in 1881. He married Aromanian Eleni Basio and started his first shop on Via Sistina 85. Later, the store was moved to Via Condotti. His sons Constantino and Giorgio became the next generations of the family and expanded the business. They incorporated Pop Art and Far East influences into their designs. Their jewellery pieces were popular among celebrities such as Sophia Loren, Elizabeth Taylor, Audrey Hedburn, Gina Lollobrigida and Soraya. Ingrid Bergman was also famous for her Bulgari wear.

Bulgari became a favorite among movie stars during the “American New Wave” and the dolce vita era. This time period was a time of social change in Italy and the jeweler was at the forefront of the movement. Movie stars would often visit the Bulgari store to find a piece of jewellery to suit their taste.

During the 1960s, Bulgari became an international brand. The store had boutiques in Monte Carlo and Geneva. The store also opened in the United States in the 1970s. A few of the most famous actresses and Hollywood stars who wore the brand include Audrey Hedburn, Sophia Loren, Ingrid Bergman, Richard Burton, Elizabeth Taylor and Soraya.

The dolce vita era was a time of economic boom in Italy. This led to the formation of the national commercial system and the arrival of a new generation of foreign merchants. At the same time, the media was beginning to portray women as independent and powerful. These roles were believed to give a meaning to women’s lives. Women were seen as being able to make their own sense and they were thought to be the maker of their own happiness.

Bulgari became famous for its large jewels and the use of gold, gems and other exotic materials. Bulgari is especially known for its heavy gold chokers set with ancient Roman coins. But the company is also famous for its pendant sets with onyx panels and diamond accents.

As a result of the post-war boom, Bulgari turned to a different style. During this era, the company created more jewellery and introduced the snake motif into its collections. By the late 1940s, Bulgari released the first snake watch. And in the 1950s, the brand launched the floral brooches, which were dubbed “en tremblant” because of the diamond corollas.

BVLGARI’s iconic signature style emerged in the dolce vita era in the 1950s

Bulgari is a world-famous jeweler and is known as the symbol of la dolce vita, or the sweet life. Its distinctive style began to emerge in the 1950s. The company was founded in Rome by a Greek emigrant Sotirios Voulgaris. He moved to Italy in 1880 and opened his first store. Soon, he began selling antiques, jewelry and bric-a-brac.

After his death in 1932, his sons inherited the family business. In addition to a range of traditional jewels, they also offered watches. These were naturally hand-wound mechanical calibres and often featured Bvlgari’s signature on the dial. They were coveted by aristocrats, politicians and Hollywood stars.

The company began to expand internationally in the 1970s. In New York, celebrities such as Elizabeth Taylor, Richard Burton, and Sophia Loren found the company’s Condotti store to be their favorite destination for buying jewellery. When the movie industry started to boom in the 1960s, Hollywood’s stars sought to break gender stereotypes by embracing women as strong, independent individuals. This new attitude changed the way the media portrayed women and ushered in a period of feminism.

The brand’s iconic Serpenti collection was inspired by ancient Roman serpent charms. Bulgari used the technique developed by Sotirios Boulgaris to create these elegant pieces. These bracelet-like necklaces interspersed with smky quartz were set with two emeralds and diamond pave. Bulgari Serpenti was a popular jewelry design for decades. But the company recently reinvented the snake-like motif in pure, refined jewelry pieces.

In the mid-to-late 1950s, Bulgari began to experiment with more naturalistic designs. The company began to use more precious metals and a variety of gemstones. One of the new techniques the company introduced was cabochon cuts. Other innovations included structured symmetrical shapes in yellow gold.

Bulgari also became famous for its floral brooches. These brooches were a departure from classical Parisian designs, featuring diamond corollas. Since they were mounted in gold, they were called en tremblant, or “in the tremblant.”

The brand has maintained a close relationship with prominent patrons, including aristocrats, politicians and famous actresses. Grace Mirabella, Marilyn Monroe and Audrey Hedburn were among the famous names who wore Bulgari. Many famous film stars like Sophia Loren, Richard Burton and Beverly Johnson wore the company’s jewelry. As of today, the brand has established itself as a cult-style symbol.

Bulgari continues to offer a range of luxury jewelry collections. Its most recent Diva collection blends sophisticated technical innovation with refined details and exquisite craftsmanship. These watch designs feature a unique glow and visual effect, derived from the incorporation of acetate. Several models feature fan or fan-like motifs.

Another of Bulgari’s most celebrated collections is the Tubogas watch. This model features a coiled, golden serpentine bracelet. In its original form, the Bulgari Tubogas watch was an icon for the brand. Later, the collection evolved to include animalistic forms and geometric shapes.

Bulgari’s DIVA collection was also influenced by iconic icons from the early 20th century. These watches combine exquisite craftsmanship with a subtle blend of fantasy and innovation. A special blend of diamond-set diamonds, acetate and Roman design codes give these watches their distinctive appeal.